Markle’s new personal health information framework: building consumer trust

Privacy is one of the most popular topics on this blog. That’s because privacy concerns are one of the biggest roadblocks that stand between the public and a new model of electronic health information sharing that improves the quality of care and empowers individuals.

In the last year we’ve seen dramatic changes in the online health environment. Giants from other industries—including Google and Microsoft—have launched services that let consumers create accounts to collect, store, and share their health data, and feed it into a theoretically limitless number of creative PHR applications, like those Project HealthDesign is prototyping.

Read the Article at Project HealthDesign Blog