POLICY FOR A NETWORKED SOCIETY
Policy Participation reports
Public Engagement through Information Technologies reports
IT for Development reports

INTERACTIVE MEDIA FOR CHILDREN reports

Learn more about the Policy for a Networked Society program.
Learn more about the Interactive Media for Children program.

FEATURED REPORTS FROM THE ARCHIVES

March, 2001
The Web White and Blue Network 2000: Evaluation
Arthur Lupia, professor of political science, University of Michigan
Web White and Blue 2000, a Markle initiative organized around the 2000 national elections brought together leading media outlets to help voters, journalists and others use the Internet to learn more about candidates, campaigns and Presidential debates. This project, which reached more than 85% of the American Internet audience, brought together 17 of the largest Internet sites, news organizations, and portals, as well as thousands of non-profit sites. After the elections, Markle commissioned a study to examine site usage and its effects on the electorate. The results support the belief that, while it is too early to tell exactly what impact the Internet will have on democracy, it is already playing critical role in enhancing individuals' relationships to the political process.
Project Website: Web White & Blue 2000

  Download Foreword to Evaluation (48K)
  Download Executive Summary (57K)
  Download Evaluation Summary (60K)
  Download Evaluation (456K)

June 3, 2002
An Environmental Scan of Children's Interactive Media from 2000-2002
George Carey, Wynne Tryee, and Dr. Kristin Alexander of Just Kid, Inc.
This report represents an in-depth scan of the children's interactive media environment. The objectives of this scan were: (1) To create a strategic and practical analysis of trends, actors and forces at work in the children's interactive media space over the past 18-24 months; and, (2) To offer a better understanding of how those trends and forces are impacting the lives of children between the ages of two and twelve.
Project Website: Just Kid, Inc.

  Download Environmental Scan (104K)