This case study outlines the two-year process Goodwill-Easter Seals of Minnesota (GESMN) and Urban League Twin Cities (ULTC) undertook, working with the Markle Foundation’s Rework America Alliance to influence systems change in their local workforce ecosystem.
This initiative employed a holistic approach comprising three pillars:
- Improving support available to job seekers by equipping career navigators with a skills-based and equity-driven career coaching model.
- Removing barriers to employment faced by job seekers by helping employers adopt skills-based hiring and talent management practices.
- Building a broad coalition of workforce practitioners and policymakers to further influence the system from multiple points.
The first year of the project focused on learning Rework America Alliance resources and integrating them into not only their respective operations but also into those of key community partners. The second year focused on systematizing and scaling those efforts.